My colleague, Gwyneth Iredale, and I were recently interview by Kathy Goughenour of The topic of the call was drip email campaigns. I'm always amazed when someone says, "those don't really work" or I don't need them." I can tell you from experience, that they are an essential part of your business. But, not all email campaigns are created equally. 

To have an effective email campaign, you need to know your target audience adn a few other key elements. If you you already have a grasp of the benefits of email campaigns, this call can serve as a great review. If you would like a better understanding of the value of email campaigns, this cal will be well worth your time.

Click here to listen.